In times of crisis like this, we may need to think about how to keep our business up and running. Hosts worldwide will be facing into an unprecedented amount of cancelations during the next few month. If you do want to attract bookings during COVID19 to fill those empty nights, you can market to new guests from your own area or country with a few easy to implement tactics.
1.) Reach Out Over Social Media
If you have a social media for you listing or business, try reaching out to your social media following. We have seen from clever posts offering big discounts for last-minute deals from some of our Airpeachy students. If your need a little helping hand, you can check our Lead Tutors Instagram page; The Jacksonheim Boutique, for some inspiration.
2.) Lower Your Prices
Your current guests are likely being forced to cancel their flights and bookings, but there is a new market emerging of new guests re-booking stays closer to home. Slash your nightly price for this period to attract this new market of potential guests.
3.) Put ‘Discount’ in Your Title
The most successful hosts often change their title several times a year. to reflect things like a local event or if they are looking to rebook a recent cancellation. If you’re offering a discount, let your potential guests know.
4.) Highlight Your Cleanliness
Let potential guests know that you are keeping your listing(s) that extra bit clean to conform to the new cleaning standards as a result of COVID19, particularly the cleaning between guests. The health and safety of your guests should be one of your biggest priorities when cleaning. Put yourself in your guests shoes… would you want to stay somewhere that may be hastily cleaned in this period?
5.) Learn More About Hosting
For more hosting tips, sign up to our course. As many of us have increased time on our hands as we embrace life from the confinement’s of our own homes, this is the perfect time to learn how to host. Our courses, as well as having over 65+ videos to help you become a master of hosting, they also include many helpful resources including a listing workbook, a customisable guest welcome book, and other freebies! Our resources can also be purchased from our peachy shop, so be sure to also check that out.
Airpeachy Education is for everyone, from the absolute beginner to the more experienced host looking to explode their bookings. Our courses cover everything from creating a listing, ranking high in searches, increasing bookings and becoming a Superhost. You’ll learn to streamline your communication with guests and provide an experience that they will rave about in reviews. Airpeachy Education is filled with insider tips that are essential for every aspiring host! The more you know about hosting, the more you will be able to use this knowledge to optimise your listing, set goals and succeed.
There is a huge learning curve to becoming a successful host which stems far beyond implementing tactics to attract bookings during COVID19, whether that’s on Airbnb or any other lettings platform and our courses, along with all associated resources will become an essential reference to return to, time and time again.